Blog
What signals does your Personal Brand Reflect?
Your personal brands is how others see you. It is influenced by what you do and how you do it. Read the full article on our Personal Branding Blog.Why Brand?
Personal Branding is essential for career and business success in a global and competitive work environment. It has never been more important to stand out and differentiate. Read the full article on our Personal Branding Blog.Gary Vaynerchuk Rocks The Art of Marketing by Teg Brar
Gary Vaynerchuk spoke at the Art of Marketing Conference in Vancouver. The recap of his facinating speech by Teg Brar can be enjoyed here.Perceptions Matter by Teg Brar
Personal Branding is all about perceptions. You are what people say you are! In our networked society people are forming perceptions about your personal brand from what they see online about you. Read full post by Teg Brar on Personal Branding Edge.Personal Branding Workshop YWiB, Simon Fraser University by Teg Brar
Our recent Personal Branding Workshop was well received by the ambitious and career minded women at YWiB, Simon Fraser University. Read more about the interactive worshop by Teg Brar and other upcoming Personal Branding Workshops in Vancouver.Linchpinning Education by Teg Brar
Marketing Guru Seth Godin in a recent blog post ‘Pushing back on mediocre professors’ made a persuasive argument to rethink our current educational system, approach, books and the professor! In an information rich age, it is critical for education to deliver value! Read more on our Personal Branding Blog...
Customer Experience 101
Customer Service in our new age demands meeting customers' minimum expectations before embarking on the journey to 'wow'! Establishments centre their efforts and try hard on creating the extraordinary, and many times fall short of the ordinary! Delivering consistently on the basics is the first step towards building a customer centric culture. Read more on our Customer Experience Blog.LIVE AND BREATH YOUR PERSONAL BRAND by Teg Brar, MSc.
Your Personal Brand is all you! What do you stand for? What are your values and what are you most proud of? What do you bring to the table that sets you apart from everyone else? Your Personal Brand is defined by everything you do that communicates your character and value. You have to come to terms with what makes you irresistible, your power and exploit it for career success! Read the full article by Teg Brar in his Personal Branding Blog.Identifying your sweet spot can sometimes be the most difficult task in your personal branding strategy. A great way to begin is to identify and make a list of values that you hold in high regard and things you are good at. Then you can ask your friends or colleagues to do the same and use the commonalities to build your personal brand. Another way to determine your core values and interests is to think of a time that you were really happy and elated or did something that was well received by your colleagues. Did you do something for someone that really made them happy? Here is a brief list of values to get you started…you should add on to this list to make it more comprehensive for yourself.
-Financial security
-Service oriented
-Curiosity
-Competitive
-Knowledge
-Loyalty
-Friendship
-Health
-Stability
-Perseverance
The purpose is to identify what is important to you and build your personal brand around that. Be honest with yourself…you can’t fake the funk!
Teg Brar, MSc. is a mentor in the Leaders of Tomorrow program at the Vancouver Board of Trade. He leads innovative Personal Branding Workshops and publishes an informative Personal Branding Blog.
WHAT IS PERSONAL BRANDING? by Teg Brar, Msc.
Personal Branding is a core career management skill that just cannot be ignored in our new business environment. Simply put, Personal Branding is the art of marketing yourself in an unobtrusive way. In a crowded world where everyone has a voice, there is an urgency to define yourself and the qualities that set you apart from your competition. Career success in the 21st century means marketing your accomplishments and treating your personal brand as a valuable asset!
Personal Branding gives you the competitive edge!
-Increased career opportunities
-More people become aware of your expertise on a much broader scale
-Your position gives you increased negotiation power with your present and potential stakeholders
-Results in increased trust and confidence in others
-Personal branding forces you to evaluate yourself and can be used as a guide to indicate areas for development
If you don't want to be the best kept secret, want to exhibit your work and give yourself the best shot, there has never been a better way to unleash the power of YOU.
Teg Brar, MSc. is a mentor in the Leaders of Tomorrow program at the Vancouver Board of Trade. He leads innovative Personal Branding Workshops and publishes an informative Personal Branding Blog.